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Social Media Metrics That Matter to Me

Staying consistent with social media is a struggle for many. There’s a trade-off, you want to create and share, but you don’t want to get stuck in the feed for too long, wasting hours of your precious time. When you catch yourself compulsively checking and consuming over-creating, it’

Social Media Metrics That Matter to Me
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When Pressure Changes Who You Are in Business

Coaching Founders, CEO’s, and executives I hear dozens of stories of stress, pressure, and burnout. I hear an extremely common pattern among other peers in my life that they were previously in a job until it totally burned them out and made them the worst versions of themselves. People

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Finding your "F-Yes's"

I’ve started taking note of everything that’s an “F-Yes” for me. I keep notecards on me, someone called them my “middle finger notecards” because they have a certain attitude toward only the things that I truly truly want to do/create/experience. I keep the cards in my

Finding your "F-Yes's"
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Getting Past The Story

The stories we tell ourselves shape how we act and respond to life. Stories about who we are, built up over years of repetition are the strongest – and they enforce a set of rules about who we’re supposed to be, and any time we break outside of the bounds

Getting Past The Story
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How Brand "Persuasion" Works

Persuasion is not ever really about persuasion. Brand’s don’t twist someone’s arm, they don’t really even change someone’s mind. To be persuasive is to identify an idea that matters and frame it in a way that someone feels compelled to follow or find true. Your

How Brand "Persuasion" Works
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Channeling Energy

You can create without being the one to do everything yourself. You just get to join in on what’s already there. Looking at markets, for example, you can join an already expanding market. In this way, you don’t have to create the market, just sell to it as